OUR MISSION
Czech Group take the complexity of data, strategy & digital buying. Simplify it, and activate it on your behalf.
Media evolves quickly.
We’re testing AI, automation, but with human review and thinking, as we know that it’s not how many tools you use, but by the way in which we buy to create effective strategies for our clients. How can we remove the grunt work, and focus on the important work for brands we work with.
The media landscape and technology are changing daily, but we’re excited about that. It’s not something we shy away from, we love to learn the new tools and improve our buying capabilities.
PERSONALISED SERVICES.
Navigating the data landscape
We don’t like complex jargon, but we do love really straightforward industry solutions and technology that powers advertising. We ask the tricky questions so we can tap into the best data sources through your owned data, and 3PD (third party data providers). Not all data partners are valuable, and not every data point is valuable either!
Digital Platform Trading & Campaign Delivery
We can provide digital campaign trading and delivery across a number of different platforms. Google Ads (display, video, CTV, search), programmatic (display, video, native), all social platforms, native, audio streaming and emerging platform testing.
Paid Digital Advertising Strategy
We’re platform and digital provider agnostic. With over 12 years of experience in media, we have no fear in learning the latest platforms and diving deep into the buying power of each platform. We recommend the best platform based on what your business objectives are, we like to make decisions based on your business outcomes.
Media Auditing, In-house training & Best Practise
We can look under the hood to understand if you’re losing effectiveness across frequency, placements, tactics, formats and understand where you can save crucial advertising dollars. No nonsense advice and strategies to save you money on ad spend and no obligation to use other services.